JOB DESCRIPTIONBCV is dedicated to providing superior social media support, strategy and management for the luxury hospitality industry. BCV, A RateGain Company is seeking an Account Executive, Social to join our team. As a highly organized and detailed professional with a proven track record of client success, you are the key client experience lead and will oversee the delivery of all client materials. You possess in-depth knowledge of social and digital media and are adept at leveraging that knowledge/experience to manage high-quality work for clients. You can identify social strategies and marketing plans that will be successful in specific client goals and oversee the delivery of a successful plan.
RESPONSIBILITIES- Act as the client champion; be their trusted partner + day-to-day lead for all aspects of their social marketing plan.
- Demonstrate a deep and thorough understanding of each client's business objectives and overarching marketing plans; understand how to bring sustained success via social media deliverables.
- Directly manage a hospitality client portfolio encompassing upwards of 20 accounts
- Keep a consistent pulse on the client's business and be aware of all factors that influence it.
- Lead all monthly and ad hoc client calls and presentations, including the development of materials (call agendas, call recaps, etc.)
- Identify areas to provide strategic value to client partners.
- Develop consistent strategic materials for presentation to clients, including monthly reporting, campaign recaps, social strategies, industry insights, and quarterly business reviews.
- Together with dedicated Account Supervisor or Senior Account Executive, present materials to key clients as applicable
- Uphold quality standards and execution of deliverables across all internal departments to produce effective strategic work optimized for the client's goals and objectives, including Strategy, Creative, Media & Analytics, and Reporting
- Oversee all social campaigns, ensuring the success of all creative development, media placements, analytics/reporting, any necessary recalibration, case study development.
- Lead onsite content capture experiences, including planning, timelines, material development, client presentations alongside the team lead.
- Act as the day-to-day lead for new client relationships throughout the onboarding phase;responsible for the development and presentation of strategic materials
- Troubleshoot all client-related issues; determine optimal solutions for mitigation and continued partnership success and work together with dedicated internal team leads to ensure issues do not reoccur.
- Ensure the consistency and accuracy of all budget practices across dedicated client accounts, including accurate ad spend management and client billing/invoicing.
QUALIFICATIONS- Bachelor's degree required.
- 3+ years of experience in social media, brand, or digital marketing working on large scale social communication campaigns.
- Deep knowledge of social media tools and platforms, including Facebook, InstagramTwitter, LinkedIn, Pinterest
- Adept at performing in a fast-paced environment.
- Strong experience developing and maintaining client relationships.
- Proven success managing a multi-client portfolio.
- Proven success working in a fast-paced environment and with other partner agencies.
- Demonstrated ability to handle conflict and crisis resolution with client teams.
- Demonstrated ability to manage large and complex projects and budgets.
- Highly organized and able to handle multiple projects at once.
- Excellent written, verbal, and interpersonal communication skills
- Proficiency in Microsoft Office, advanced proficiency in PowerPoint and other presentation platforms
Desired Qualifications:- Experience in identifying digital and social trends to showcase value-adds for clients.
- Knowledge of paid media and digital analytics
- Experience working with luxury and/or hospitality clientele a plus.
- Customer-obsessed approach
- Fast-paced thinking and drive
- Entrepreneurial mindset
- Honest at all times
- Excellence in every effort