Summary:

The Business Development Manager is a crucial role on the Br8kthru team. We're looking for someone to represent Br8kthru in the marketplace, serving as a community connector, relationship-builder + marketing consultant. This role is grounded in business development and will help lead business development efforts as part of the Account Services team.

Mission

Identify opportunities in the market to generate profitable + sustainable revenue for the company, while developing a Michelin-Star Standards approach to sales. Grow and refine digital marketing acumen to better position Br8kthru to potential Clients.

Role-Based Competencies

Sales-driven: the ability to identify opportunities, overcome objections + close deals
Self-starter: the ability to manage time well and prioritize appropriately to achieve sales + retention goals
Process-oriented: ensure SOPs are created, implemented + sustained to 'capture the ordinary + elevate the sublime'
Marketing + technology acumen: possess intimate + evolving knowledge of digital marketing trends, supporting Br8kthru's position as a thought leader + elevating the strategic efforts of the team

Critical Accountabilities

Identify, scope, negotiate + close new business opportunities + consultative marketing services
Lead the creation of Client pitches, strategy briefs + proposals-in collaboration with internal teams as needed
Achieve monthly sales goals, including tracking + reporting on sales pipeline + Client opportunities

Key Performance Indicators (KPIs)

Business Development
- Sales pipeline development, forecasting + revenue
Net New Accounts
Revenue

Responsibilities + Areas of Focus

Consult, advise, + develop opportunities based on our service offerings with new Clients, including:
- Digital marketing - content strategy + creation, email marketing, social, SEO, paid media + analytics
- Engineering - custom web development, mobile applications, UX + UI design + other tech services
- Strategy + consulting - branding + positioning, insights + analysis, market analysis + segmentation
Seek opportunities to increase customer satisfaction + deepen client relationships
Maintain awareness of new and emerging technologies and their potential application on client engagements
- Continually work to deepen + expand your own understanding of our service offerings
- Attend at least one (1) industry event per week (marketing, healthcare, manufacturing, B2B, etc.).
- Read at least one (1) book per month related to digital marketing or other aspects of this role
Work (aka hustle) at least 40 hours per week to achieve greatness as a Business Development Manager and help grow + develop our company, Clients and capabilities
Assist in Br8kthru's inbound marketing efforts
- Be active on social media to aid in social selling efforts
- Share a point of view or share/amplify Br8kthru's point of view
- Assist in thought leadership on behalf of Br8kthru
  - Help develop content or editorial calendars for Br8kthru to produce that support our inbound efforts
Support internal business process development + streamlining operations
Assist with strategic account management
- Support Account Strategists in timely and complete client + project handoffs
- Assist in ensuring current projects are on-strategy, and help with refining and/or defining a long-term roadmap, including additional projects and Br8kthru services

Br8kthru

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Business Development Manager