To drive sustainable portfolio growth by activating, acquiring, and converting eligible micro-business customers into financed clients, while maintaining underwriting discipline, regulatory compliance, and strong customer relationships.
Key Responsibilities
1. Lead Generation & Activation
· Activate onboarded customers who have not yet applied.
· Re-activate previous borrowers to increase repeat financing.
· Source new eligible micro-businesses through field prospecting and structured data processing.
· Build and maintain a qualified pipeline aligned with monthly targets.
2. Application & Deal Execution
· Educate customers on products and eligibility criteria.
· Collect and submit complete and accurate applications.
· Coordinate with Credit and Operations to close deals within defined SLAs.
· Maintain strong application-to-disbursement conversion ratios.
3. Portfolio Growth
· Achieve monthly disbursement targets.
· Contribute to repeat borrower growth.
· Support sustainable portfolio quality through disciplined sourcing.
4. Customer Management
· Build long-term client relationships.
· Ensure high customer satisfaction and professional engagement.
5. Compliance & Reporting
· Adhere strictly to internal policies and regulatory standards.
· Avoid mis-selling and maintain audit-ready documentation.
· Update CRM accurately and submit weekly/monthly performance reports.
· Track KPIs including disbursement volume, applications, conversion rate, and portfolio quality (in coordination with Risk).
Qualifications & Experience
Education
· Diploma or bachelor’s degree in business, Finance, Marketing, or related field.
Experience
· 3-5 years of sales experience (must have experience in lending).
· Experience dealing with micro business clients is highly preferred.
· Understanding of lending or financial products is a must.
Skills & Competencies
· Strong persuasion and negotiation skills.
· Target-driven and performance-oriented mindset.
· Basic financial literacy (understanding margins, cash flow basics).
· Ability to explain financing terms clearly.
· CRM/system usage capability.
· Strong communication skills (Arabic required, English preferred).
Behavioral Competencies:
· Ownership mindset.
· Ethical selling behavior.
· High energy and resilience.
· Comfortable working in a fast-growing fintech environment.
· Strong collaboration with Credit & Operations teams.
About Nayla Finance
Nayla Finance is a fast-growing Saudi fintech company on a mission to redefine financial inclusion. We move fast, build with purpose, and empower micro-businesses with smart, compliant, and people-focused financial solutions. We’re building a world-class team that values ownership, clarity, and impact.